Steve Jobs' Quest for Global Dominance
Tuesday, September 28, 2010 at 05:37PM A year or so ago, Apple (AAPL) eclipsing Microsoft (MSFT) in size was starting to look possible. It became reality a few months ago. Now Apple has its sights on Exxon Mobil (XOM) as the biggest company in the world. Below is a chart of the market caps for Apple and Exxon Mobil going back to 2000. As recently as 2008, the comparison between the two was laughable. Now they're nearly on par with each other and rank as the #1 and #2 biggest companies in the world. A move into the $300s for Apple and some sideways action for Exxon would make Apple #1.
Imagine the question mark that would have popped up in your head had someone said 10 years ago that Apple would be the biggest company in the world but still have less than 10% of the PC market? There isn't a "pc" in "biggest," but there surely is an "i".
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